Enterprise | & Small Business Principles, Practic...
It is generally used by undergraduate and postgraduate students studying entrepreneurship, as well as practitioners seeking to understand the foundational principles of small business.
The book spans across various topics, including the entrepreneurial process, marketing for small businesses, financial management, and the social dynamics of business creation. Enterprise & Small Business Principles, Practic...
It provides a comprehensive, research-led introduction to entrepreneurship, small business management, and the policy context surrounding them. Key Themes: It is generally used by undergraduate and postgraduate
Concepts, definitions, and the role of the entrepreneur. including the entrepreneurial process
The book you are looking for is titled authored by Sara Carter and Dylan Jones-Evans .
The economic impact of small- and medium-sized enterprises (SMEs) and government policies aimed at supporting them.
Practical aspects of starting, operating, and growing small firms.