Dodge Buy One Get One Free →

Customers typically had to buy a high-end, full-price vehicle at the Manufacturer's Suggested Retail Price (MSRP).

A frequent example involved buying a Dodge Ram 1500 pickup truck and getting a Dodge Caliber or Dodge Avenger for a dollar. 📈 Why Dealers Did It dodge buy one get one free

It was a more aggressive alternative to standard "zero percent financing" or traditional cash-back rebates being offered by other manufacturers like Hyundai. ⚠️ Important Context Customers typically had to buy a high-end, full-price

Buyers often couldn't combine the BOGO offer with other incentives. Because the first car was sold at full MSRP, the "free" car was essentially a consolidated discount on both vehicles. Restaurant Ad Campaigns that Worked During a Recession dodge buy one get one free